Among the new jobs that popped up in the last decade is that of a YouTube influencer. Currently, there are thousands of influencers from different parts of the globe, and recently, they even had their own awards show. Indeed, video content is king. When it comes to engagement, it easily outperforms photos and written content. People enjoy the creativity that goes into videos and how most of today’s influencers or content creators pack in a whole of information in a short video.
Additionally, there’s no denying that the earnings from YouTube are a strong draw factor. The social media platform has created millionaires out of simple makeup fans and even stay-at-home mothers. But it’s crucial to note that securing success in YouTube as an influencer is not always easy, especially now that the bar has been set quite high. If you wish to become an influencer on this social media sharing site, you need to deliver professional-level video content. This means studying, investing in filming equipment, and creating your workspace.
Renting a Photo Studio as a Temporary Workspace
Creating a workspace can pose some challenges. The number one challenge is the cost of one. Whether you’re going to build or lease one, you can be sure that it will cost a significant amount of money. Therefore, during your early years, you may have to do with a make-shift one at home.
However, clever influencers have revealed that renting a photo or production studio is the best solution for a temporary workspace when you’re just starting out as a content creator for YouTube. Such a provision is perfect particularly when you only need a well-designed creative space to accomplish special projects. It’s affordable, and it offers other benefits. Listed below are the top six reasons why a lot of new YouTube content creators use a photo studio hire.
1. It provides them access to high-tech equipment.
Filming equipment is expensive. And, as a new content creator, getting the income rolling may take some time, and you may not be able to buy high-quality camera accessories for sale yet. But, when you rent a photo studio as a temporary workspace, you instantly gain access to a collection of high-tech cameras and other pieces of filming equipment.
You can stop relying on your iPhone (which actually works well) and actually get to use much better equipment and technology to produce the professional results you need to be competitive.
2. It makes it possible for you to create an ideal environment for shoots.
Video content creators also appreciate the fact that a photo studio hire truly is an ideal venue for filming. They can customize it for shoots, and they do not have to worry about the fickle weather and other uncontrollable elements of the outdoors, such as pesky insects and wandering wildlife.
Also, a photo studio feels and looks like a professional work venue. You do not have to worry about family members suddenly walking in and disrupting your filming.
3. It is a place to get inspired.
It’s rather common for content creators to get an idea of how they want their own future studio to look like after using a rented photo studio. Many of them claim that if they had not worked in a professional studio before, they would not know about the elements that should be worked into the design to ensure optimum functionality and productivity.
On top of that, it’s usually only after working in a proper studio that they learn of the possibilities with space when it comes to filming. They learn the true value of natural lighting, a smart floor layout, installation of electric lighting, and others.
4. It allows for more people to get involved.
Working in a photo studio also creates the opportunity to get more people into your process of content creation. Most of the time, content creators avoid hiring assistants and other helpers due to a small working space. Thus, their process takes a longer time.
However, in a spacious photo studio, pulling in more people to help you with your task is not going to be a problem. There will be enough room for all of you to work comfortably. This will not only boost your productivity by the overall quality of your output as well.
It’s worth mentioning as well that when the requests for collaborations come, a photo studio hire is a more presentable place to work in. You don’t have to suddenly flip your home just to get it tidy for shooting a video with a more established content creator.
5. It can make projects more cost-efficient.
The cost-efficiency of merely renting a production studio for certain types of content can lower your operational expenses. There are no maintenance costs, particularly for filming equipment, as well as utility expenses.
When you’re just starting out, you may want to produce the highest quality of content but not necessarily accrue regular expenses that can leave little income for you. Renting a photo studio is the perfect strategy to use for this goal. You’ll be able to save a considerable amount of money that you can eventually apply when building your own studio in the future.
6. You can leverage the studio’s connections for building your own network of useful contacts.
Quite often, the proprietors of photo studio hires have contacts that can actually help you create great content for YouTube. They know of professional photographers, makeup artists, editors, and even companies that could serve as partners for your growth.
Such connections may have used the same facilities before and may probably be looking for networking prospects. The studio can hook you up.
While you may be focused more on producing content for YouTube, networking is something that you should take care of on the side. Many opportunities arise from building connections such as collabs, which are popular practices on YouTube. Do not miss out on them because your channel can boom simply by building relationships.
An Overall Convenient Solution
All in all, YouTube content creators, particularly new ones, harness so many benefits from a photo or production studio hire. This provision is one of the best ways to go head-to-head with the veterans of the platform.
Adam Jacobs is the owner of Windsor Photo Studios in Melbourne, Australia and Managing Director of Bubblegum Casting, the country’s longest operating modelling, talent and casing agency for babies, children and teens. Adam is a creative digital marketer focused on growing companies’ online presence and performance using both tried and true as well as cutting-edge growth marketing and growth hacking tactics.